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“Genuine Estonia – Estonian names for Estonian companies” is now also looking for the most beautiful .ee domain
The purpose of the name contest, organised by the Language Inspectorate, is to draw the attention of entrepreneurs and the public to the increasing spread of foreign languages in the public sphere. In addition to the names of a company, an institution, a non-governmental organisation and a student company, there is also a search for a national domain that sounds beautiful, and that is simple and distinctive, clear and meaningful.

It
is also important that the .ee domain has an unambiguous sound, so
that it can also be easily written down by the hearer. Domains
registered between 14.03.2020 and 15.09.2021 are eligible for the
contest.
Ilmar Tomusk, the Director-General of the
Language Inspectorate said: “Foreign company names make up a large
part of the information in our public space. The same often applies
to Internet addresses in a foreign language, and so all primary
information about the company is in another language. The purpose of
the name contest is to draw the attention of entrepreneurs and the
public to the increasing spread of foreign languages in the public
sphere and to recognise those who appreciate and respect the Estonian
language, which is, after all, the most beautiful language in the
world.”
“More and more frequently in the public
sphere, you can see and hear national domains, or words that end with
.ee. They can be seen as pointers that help us navigate the Internet.
And just as our street names are Estonian, so could our Internet
addresses be for Estonian residents,” added Heiki Sibul, the Head
of the Estonian Internet Foundation.
The deadline for
submitting candidates is 15 September 2021 via the direct link
http://bit.ly/EheEesti2021.
The results of the contest will be announced on the
emakeeleselts.ee
website on 8 October, Entrepreneurs’
Day.
The jury is composed of representatives of the
Estonian Internet Foundation, the Estonian Language Council, the
Estonian Association of Small and Medium-Sized Enterprises, the
Mother Tongue Society, the Ministry of Education and Research, and
the Language Inspectorate.

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